ABSTRACT is a creative brand inspired by vintage video games and nostalgia. It combines elements like game prototypes, hardware and software details, and illustrations to create a unique identity.
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Created a retro design inspired by vintage gaming and abstract art. Produced using white screen printing and a black heat press technique. Successfully distributed through campus and local cities, achieving over 60+ shirt sales and selling out on both items upon first release.
Created a design to curate into a beanie inspired by handheld consoles; included silk satin for targeted audience. Sold online and on-campus, selling nearly 50% of stock within the first month.
A sticker inspired by the early new century game discs. Produced an crafted on sticker vinyl paper, the sticker improved sales by 10% through sale bundles.
Designed and developed a responsive website for the brand, incorporating modern UI/UX principles and ensuring optimal performance across all devices.